AI visibility overview

www.marriott.com logowww.marriott.comAI Visibility Stats

AI visibility report for www.marriott.com across ChatGPT, Gemini, Perplexity, Claude and Google AI Overview. covering tracked prompts, AI platform rankings, brand sentiment, competitor visibility, citations, and LLM crawler accessibility.

2026 AI Visibility Stats

5

tracked prompts

Queries tracked across 5 AI search engines

Positive

brand sentiment

Overall sentiment across AI platforms

#5.9

Average Position

Average ranking position when mentioned.

62.2

AI score

www.marriott.com

AI Visibility Stats

AI visibility score combines recognition rate, average position, citation frequency, sentiment quality, and top-ranking prompt coverage.

AI Visibility Score: 62.2Prompts Tracked: 5Recognition Rate: 55Citation Rate: 82

Highlighted section

  • Which keywords they target
  • Cited pages across AI search engines
  • Website SEO health
  • Where they get backlinks from

What these metrics mean

Recognition Rate
Percentage of tracked prompts where Expedia appeared in AI-generated responses.
Average Position
Average ranking position when Expedia was mentioned by AI platforms.
Citation Rate
Percentage of AI responses that included direct website citations or references to Expedia pages.
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www.marriott.com AI Platform Breakdown

Get a www.marriott.com platform-wise visibility breakdown based on tracked prompts and AI-generated responses.

ChatGPT
4
Perplexity
4
Claude
2
Gemini
1

Overall Platform Performance

82
71.9
41.2
28

www.marriott.com Visibility Distribution

Visibility distribution highlights ranking strength, top-performing prompts, and opportunities where www.marriott.com is currently missing from AI-generated recommendations.

18

prompts

Top 1 appearances1 prompts
Top 3 appearances4 prompts
Top 10 appearances4 prompts
Missing prompts9 prompts

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www.marriott.com Query Performance Matrix

See how www.marriott.com ranks for each tracked query across every monitored AI platform. Lower positions mean the brand is surfaced earlier in AI-generated answers.

Query performance matrix

QueryAvg #
hotels in miamiprompt#2#20#6#0
hotels in chicago#3#2#0#12
hotels in new york#2#5#7#0
hotels in orlando#1#5#0#0
hotels in vegas#0#0#0#0

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Reveal the exact high-intent prompts behind every ranking.

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How AI platforms describe the brand

See how AI platforms describe and position www.marriott.com across tracked prompts. Brand perception highlights the most frequently associated attributes, sentiment trends, and recurring themes in AI-generated responses.

www.marriott.com maintains a moderate presence across major LLM platforms, earning an overall AI Visibility Score of 62.2. Tracking across key high-intent queries. It reveals a positive overall sentiment whenever the brand is featured. However, Marriott.com faces a notable visibility gap compared to major online travel agencies. While Marriott.com achieves a strong citation rate of 82% (meaning AI platforms frequently link back to its pages when it is mentioned), its overall recognition rate sits at 55%, and it is currently missing from 9 out of the tracked prompt instances. When Marriott does break through into AI responses, it secures a solid average ranking position of #5.9, primarily driven by mentions in platforms like Claude and Google AI Overview. To bridge the gap with dominant aggregates, optimization efforts should focus on expanding keyword footprint depth to capture more "Top 3" and "Top 10" organic AI placements.

Brand perception

KeywordSentimentFreqPlatforms
reliablePositive2
convention-friendlyPositive1
familiarPositive1
free breakfastPositive1
longer staysPositive1

Competitor Rankings

Compare the www.marriott.com AI visibility performance against key competitors across tracked prompts and AI-generated recommendations. Rankings are calculated using visibility, mentions, citation frequency, and average position across monitored platforms.

Competitor Rankings

H

Hilton Hotels

0255075100

LLM Bot Status

Monitor whether leading AI crawlers and LLM user-agents are allowed to access and process www.marriott.com. Bot accessibility plays an important role in AI visibility, citation discovery, and inclusion within AI-generated responses.

LLM Bot Status

PlatformStatusUser-Agents
ChatGPTAllowedGPTBotChatGPT-UserOAI-SearchBot
GeminiAllowedGoogle-Extended
PerplexityAllowedPerplexityBotPerplexity-User
ClaudeAllowedClaudeBotanthropic-aiClaude-Web
Google AI OverviewAllowedGooglebotGoogle-Extended

Top Pages in LLMs

Your highest cited pages across all tracked AI search engines.

Top Pages in AI LLMs

10
PageCitationsLast Seen
https://www.marriott.com/en-us/hotels/nycst-sheraton-new-york-times-square-hotel/overview/?msockid=133ba482d1dd67041441b386d06766e1&utm_source=openai1
https://www.marriott.com/en-us/hotels/nycxr-the-st-regis-new-york/overview/1
https://www.marriott.com/en-us/hotels/miaws-w-south-beach/overview/?msockid=2c39d53665796f722d86c3c0645b6e6d&utm_source=openai1
https://www.marriott.com/en-us/hotels/mcosr-renaissance-orlando-at-seaworld/?utm_source=openai1
https://www.marriott.com/en-us/hotels/mcoxw-springhill-suites-orlando-theme-parks-lake-buena-vista/overview/?utm_source=openai1
https://www.marriott.com/en-us/hotels/mcoak-grand-bohemian-hotel-orlando-autograph-collection/overview/?utm_source=openai1
https://www.marriott.com/en-us/hotels/mcoyu-courtyard-across-universal-orlando/overview/1
https://www.marriott.com/en-us/hotels/mcoyu-courtyard-across-universal-orlando/overview/1
https://www.marriott.com/en-us/hotels/chidb-hotel-55/?utm_source=openai1
https://www.marriott.com/en-us/destinations/united-states/florida/miami.mi1

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